Digital Marketing

Spire is an online digital marketing company that specialises in content & inbound marketing strategies. Our customer-centric approach achieves results.

Spire is a Digital Marketing agency that specialises in Content and Inbound Marketing strategies. Our customer-centric approach ensures that our marketing strategies achieve the customer facing goals that we set out to achieve. By understanding the needs, behaviours and trends of digital customers, we can deliver the content and interactivity required to capture attention and engage the customers’ interest.

Promote your value through content marketing

Content marketing is an umbrella term used to describe content as a marketing tool. EDMs typically share content with their audience by driving digital customers to new blog articles or services that you feel require greater awareness. Inbound marketing uses customer keyword insights and SEO to create content landing pads. Bespoke initiatives or functionality on a website can be created and then used as a unique selling proposition and therefore marketed to its audience as a helpful resource. In essence, content marketing is being customer-centric about your content and then promoting the contents value to a target audience.

Generate more leads through inbound marketing

Inbound marketing is one of our key areas of expertise. It’s also one of the growth areas of modern digital marketing. We take a customer-centric approach to your content, learning the search criteria of your digital audience and developing the appropriate content to engage with their interests. Inbound marketing means that the customer has found your content through a search engine based on their specific search criteria. For inbound marketing to be successful you need a strong call to action, giving the audience a compelling reason to act then and there.

Using the tactics that work for you

Diagram of integrated digital marketing

Social Media

Social media is a powerful way for businesses to connect with their audience. We can help you with all your social needs, from creating a social media strategy to setting up your accounts.

Search Engine Optimisation (SEO)

Make it easier for potential customers to find your website. We use the latest techniques and best practices to ensure that your business attracts quality traffic that drives sales.

Google Adwords

Google Adwords quickly puts your brand in front of plenty of potential customers. Whether using search ads or display ads, we create refined campaigns that generate results.

Email Marketing (EDM)

Email marketing is still one of the most effective tactics available. We can take care of all your email needs, from timed sequences and special promotions, to building email lists from scratch.

Content Marketing

Content marking attracts new customers while establishing trust and credibility. We create useful, relevant and informative content that provides long ­term value to your target audience.

Video Marketing

Online video is now a key means for people to satisfy their information and entertainment needs. We offer video production services in-house, from script to onscreen graphics.

Digital marketing reporting

Reporting and refining to deliver ongoing results

As part of our digital marketing service, we offer inbound marketing and content marketing to help engage your digital customers. To gauge the effectiveness of these initiatives, we utilise the latest analytics and reporting tools to provide you with complete transparency, gain audience insights, and deliver refined ongoing results that grow your business.

Tailor Skincare
QV.co.nz
Human Synergistics
Atelier Acrylic

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